Tag Archives: Leadformix

Don’t Leave Your Sales to Rot Among Spreadsheets

This post was originally published on this site Hello there! If you are new here, you might want to for updates on this topic. Is your sales organization still stuck in the Excel era, while the rest of the B2B marketplace has galloped away into digital bliss? Surprising as it is, even today many large high-tech enterprises often leave their …

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World Cups, Commentators, and the New B2B Buyer

This post was originally published on this site Hello there! If you are new here, you might want to for updates on this topic. World cup fever is truly upon us with some big surprises being served up already – Spain’s 5-1 drubbing, Portugal’s 4-0 mauling at the hands of Germany, and England actually playing decent football (despite loosing to …

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What Should you be Looking for in Entrepreneurs?

This post was originally published on this site Hello there! If you are new here, you might want to for updates on this topic. Not surprisingly, the same qualities that investors are looking for in entrepreneurs are the same qualities that companies are looking for in sales people. The top priority for both is how well do they engage their …

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C3 2014 Has Come and Gone…

This post was originally published on this site Hello there! If you are new here, you might want to for updates on this topic. C3 made a triumphant return to the Aria in Las Vegas this year, bigger and better than it has ever been before. C3 2014 had nearly double the number of registrants of C3 2013. For those …

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How to Up Your Lead Nurturing Game

This post was originally published on this site Hello there! If you are new here, you might want to for updates on this topic. Only about 25% of the leads that marketing hands over to sales qualify as immediate sales opportunities. The remaining 75% of leads are time wasters in the eyes of sales. These leads need more convincing before …

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Marketing, Make Sales Win

This post was originally published on this site Hello there! If you are new here, you might want to for updates on this topic. Sales and marketing often have an uneasy relationship, lacking trust and transparency. But at a time when marketers are being asked to for all their activities, marketing has little choice but to work with sales to …

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3 Things You Need For Marketing Automation Success

This post was originally published on this siteDo you use your marketing automation platform simply to blast emails? While this is a glaring underutilization of a powerful and feature-rich platform, Gleanster says, this is what 75% of new users do. That said, marketing automation is an essential part of the lead to money process that works to… [[ This is …

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How to Create a Sales Playbook

This post was originally published on this siteBeing an important part of sales enablement, sales playbooks can deliver higher revenue, shrink your sales cycle, and ensure consistent branding and messaging. Most organizations already have many parts of a sales playbook; but the key lies in organizing it neatly and making it easily accessible to… [[ This is a content summary …

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Do You Have a Sales Playbook?

This post was originally published on this siteMost organizations have some parts of a sales playbook in place even if they don’t call it that. Often times it tends to be collateral and content that are scattered over the real and virtual world. Being scattered, it honestly defeats the purpose of a true sales playbook. A neatly organized sales… [[ …

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Lead Nurturing: Should You Automate It 100%?

This post was originally published on this siteI was inspired to write this post when a reader asked this very question, “Do you use 100% automation for your lead nurturing?” Off the bat, my answer was an immediate “no”. But it got me thinking; what all manual interventions can better your lead nurturing program? Lead nurturing can help nudge… [[ …

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