Tag Archives: Marketing

The 5 Most Highly Paid Sales Jobs of 2017

This post was originally published on this site Frustrated by all the work you’re doing for a paycheck that barely covers the bills? The most recent report by the Bureau of Labor Statistics divulges the top five most highly paid sales jobs of the year — along with projected industry growth over the next decade, and qualifications for employment. Whether …

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5 Quick Ideas to Boost Your Email ORs

This post was originally published on this siteHere’ s a shot out of a cannon. One of the most important parameters in email marketing is OR – that stands for open rates. Along with the clickthrough rate (CTR), this measurement allows you to quickly estimate whether the content sent to the recipients triggers the desired response. OR – open rate …

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5 Reasons Marketing Teams Benefit from Microsoft Dynamics CRM and Marketing Automation Integration

This post was originally published on this siteWhat are the 5 ways marketing teams benefit from Microsoft Dynamics CRM and Marketing Automation integration? In this article we’ll discuss 5 ways marketing marketing teams benefit from integrating Microsoft Dynamics CRM with marketing automation. Sales reps have always had their system of record, a CRM. A CRM is a common repository, a …

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Moving from Volume to Value with Artificial Intelligence (AI) Built for Marketers

This post was originally published on this siteAs a modern marketer, you know all too well how challenging it is to satisfy today’s demanding buyers. You’re doing your best to meet their ever-growing expectations for personalized and relevant experiences in the moment. It’s clear that marketers who shift from volume-based, one-size-fits-most communication to engaging segments of one with high-value experiences …

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A Recap of the Top Summit Sessions from Spring 2017

This post was originally published on this siteA Recap of the Top Summit Sessions from Spring 2017 We just held our Summit kick-off meeting for Summit 2018. Wait, what? I’m still trying to absorb all the goodness shared at Summit 2017 from this past spring in Las Vegas and London. So before all that great content gets lost in the …

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3 Recap Email Templates to Use After Connect, Discovery, and Demo Calls

This post was originally published on this site You hang up, take off your headset, and enter meeting notes into your CRM. Another productive meeting with a prospect. But don’t forget to send that buyer a recap email before you move on to the next item on your agenda. Recap emails can be incredibly effective at keeping your deal’s momentum …

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Introducing Pardot Campaign Influence Attribution Models and Engage For Outlook

This post was originally published on this siteWe’re excited to announce two exciting new releases as we come up to Dreamforce 2017: Pardot Campaign Influence Attribution models and Salesforce Engage for Outlook. Pardot’s Campaign Influence Attribution Models allow you to leverage out-of-the-box attribution models to track the impact of your marketing campaigns, and easily understand which campaigns are building more …

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How to Use Drip Campaigns to Nurture Existing Customers

This post was originally published on this siteMany marketers understand the power of implementing automated drip campaigns to turn leads into customers by moving them through the sales cycle. Truly successful marketers know the best bang for your marketing buck comes from using drip campaigns to nurture existing customers. Why? Smart marketers know that it’s easier and more cost effective …

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5 CRM Record Fields That Will Change Your Email Performance Reporting

This post was originally published on this siteEmail statistics are not only pretty cool, they’re also pretty important. One of the nice things about ClickDimensions is that we calculate a variety of statistics for you. You can find some of these in the email statistics iframe of the email send record. However, some customers may want to create custom views …

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